← Back to Blog
DesignWeb DevelopmentPlaceholder TextUX

Lorem Ipsum Alternatives for Modern Design

Lorem ipsum is placeholder text used in design and development to fill a layout before real content exists. It became the default in the 1500s when an unknown typesetter scrambled a passage from Cicero's De finibus bonorum et malorum into text that looks language-like without carrying much meaning.

This post covers when classic lorem ipsum still works, when it gets in the way, and what to use instead. The goal is simple: pick placeholder text that matches the stage and purpose of your project.

Why do designers still use lorem ipsum?

Lorem ipsum persists because it solves a real problem: clients and stakeholders read real text. They start editing copy in design reviews instead of evaluating layout, typography, and visual hierarchy. Scrambled Latin sidesteps that entirely. Your eye sees "text" without processing meaning, which keeps the focus on the design itself.

The passage has a roughly natural distribution of letter frequencies and word lengths, so it mimics the visual rhythm of English (or most Latin-script languages). That makes it more honest than repeating "Content goes here" twelve times, which creates an artificially uniform texture that doesn't reflect how real content will actually look.

When should you skip lorem ipsum?

Lorem ipsum breaks down in a few specific situations.

Content-driven designs. If your layout depends on content length — think product cards, pricing tables, or dashboards — fake Latin tells you nothing about whether the real content will fit. A product name like "Wireless Bluetooth Noise-Cancelling Headphones" behaves very differently than "Lorem ipsum dolor sit amet" in a 200px card.

User testing. Participants stumble over placeholder text, especially when they are trying to complete a task instead of evaluate visuals. If you're putting a prototype in front of real users, use real or realistic content so the feedback is about the experience rather than the weirdness of the copy.

Accessibility reviews. Screen readers will attempt to pronounce lorem ipsum, and the result is gibberish that confuses testers evaluating the experience for visually impaired users.

Client presentations to non-designers. Some clients see Latin and think the site is broken. I've had a client email asking why their site was "in another language." Save yourself the conversation.

What are the best lorem ipsum alternatives?

Alternatives fall into three categories: themed generators, real-content approaches, and structured data generators. Here's what actually works.

Themed placeholder generators

These swap Latin for themed English text. They're fun, they read like real content, and they avoid the "is this broken?" problem.

Hipster Ipsum (hipsum.co) generates paragraphs full of words like "artisan," "cold-pressed," and "sustainable." It reads like a Brooklyn coffee shop menu. Sounds absurd, but the text has natural English sentence structure, which makes it better than lorem ipsum for testing typography and line breaks with real character distributions.

Cupcake Ipsum (cupcakeipsum.com) fills layouts with dessert-themed text. "Tiramisu cake chupa chups candy gummies." It's lighthearted and works well for food industry mockups or any project where you want the design review to feel approachable rather than clinical.

Bacon Ipsum (baconipsum.com) does the same thing with meat terminology. It offers two modes: "all meat" (pure bacon-themed) and "meat and filler" (mixed with standard lorem ipsum). The API at https://baconipsum.com/api/?type=all-meat&paras=3 returns JSON, which is handy if you need to programmatically fill components.

Office Ipsum (officeipsum.com) generates corporate-speak placeholder text — "Let's circle back on that deliverable" style content. If you're designing an enterprise dashboard or internal tool, this gives you text that's tonally appropriate for the context.

Real-content approaches

Instead of any generator, some teams use actual content from day one.

Content-first design means writing the real copy before designing the layout. This is the approach Luke Wroblewski and other UX leaders advocate. It eliminates the placeholder problem entirely, but it requires having a copywriter involved early in the process — which isn't always realistic on tight timelines.

Wikipedia excerpts work as a middle ground. Grab a few paragraphs from a relevant Wikipedia article and paste them in. The text is real English at a consistent reading level, and you can match the subject matter to your project. Designing a travel site? Pull from articles about destinations.

AI-generated draft content is increasingly common in 2026. Modern writing tools can generate realistic placeholder text that matches your project's tone and subject matter. Ask for three paragraphs about cloud infrastructure pricing in a professional tone and you get text that is structurally realistic. The risk is obvious: stakeholders may mistake placeholder copy for final copy.

Structured data generators

When you need more than paragraphs — names, addresses, dates, prices — these tools generate realistic structured data.

Faker.js (fakerjs.dev) is the standard library for generating fake data in JavaScript and TypeScript. faker.person.fullName(), faker.address.city(), faker.commerce.price() — it covers nearly every data type you'd need for UI prototypes. Available for Python (Faker), Ruby (Faker), PHP (Faker), and most other languages.

Mockaroo (mockaroo.com) generates up to 1,000 rows of realistic test data in CSV, JSON, SQL, or Excel format. You define your schema — first name, email, date of birth, credit card number — and it produces data that looks real. Useful for populating table UIs and data-heavy dashboards.

JSON Generator (json-generator.com) lets you define templates with placeholders and generates JSON output. If you're building an API-driven frontend, this gets you realistic response data without standing up a backend.

How do you choose the right placeholder text?

The decision comes down to three factors: audience, content type, and project phase.

Early wireframes: Classic lorem ipsum is fine. You're exploring layout, not evaluating content fit. Speed matters more than realism at this stage. Use our Lorem Ipsum Generator to quickly generate paragraphs, sentences, or words in the exact quantity you need.

Mid-fidelity mockups: Switch to themed or real-content placeholders. Hipster Ipsum or Wikipedia excerpts give you realistic English text that tests typography, line length, and reading rhythm without the "foreign language" confusion.

High-fidelity prototypes: Use real content or structured data generators. If the prototype goes in front of users or stakeholders for feedback, fake Latin undermines credibility. Faker.js for data-driven UIs; actual drafted copy for marketing pages.

Developer handoff: If developers are building components, give them Faker.js or similar libraries so they can generate contextually appropriate test data. Hardcoded lorem ipsum in code has a nasty habit of shipping to production.

What about accessibility and internationalization?

Placeholder text has real implications for accessibility and i18n testing that most teams overlook.

Character sets matter. If your product supports Japanese, Arabic, or Cyrillic, lorem ipsum tells you nothing about whether your layout handles those scripts. CJK characters are denser. Arabic text is right-to-left. A layout that looks perfect with Latin characters can break completely with real multilingual content. Use actual translated text, even if it is only draft-quality, for i18n testing.

Screen reader behavior. VoiceOver, NVDA, and JAWS will attempt to read lorem ipsum phonetically. It sounds like garbled speech and makes accessibility testing meaningless for those sections. At minimum, use English placeholder text for accessibility reviews.

Text expansion. German text is roughly 30% longer than equivalent English. French runs about 15-20% longer. If your design is pixel-perfect with English lorem ipsum and you're launching in multiple languages, you'll discover overflow bugs in production. The IBM Globalization Guidelines recommend testing with text that's 200% the length of your English source for UI elements under 10 characters.

Quick reference

Situation Recommended approach Example tool
Early wireframes Classic lorem ipsum UmbraTools Lorem Ipsum
Design reviews with clients Themed English placeholder Hipster Ipsum, Cupcake Ipsum
User testing Real or realistic content Drafted copy, GPT-generated text
Data-heavy UIs Structured fake data Faker.js, Mockaroo
Multilingual projects Translated real text Google Translate (for testing only)
Developer test data Programmatic generators Faker.js, JSON Generator
Enterprise/internal tools Industry-appropriate text Office Ipsum

For quick paragraph and sentence generation, the UmbraTools Lorem Ipsum Generator lets you specify exactly how much text you need and copy it in one click. If you're working on a design project right now, start there and swap in real content as the design matures.

Try the tool mentioned in this article:

Open Tool →